2022: Creating a Lexicon of Future
P is for Persuasion
3 min readJan 10, 2022
Persuasion, the process by which a person’s attitudes or behaviour are, without duress, influenced by communications from other people. One’s attitudes and behaviour are also affected by other factors (for example, verbal threats, physical coercion, one’s physiological states). Not all communication is intended to be persuasive; other purposes include informing or entertaining.
Persuasion often involves manipulating people, and for this reason many find the exercise distasteful. Others might argue that, without…
